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MICROCURRENT

Microcurrent: The Wave of the Future
by David Szuki, President,
Bio-Therapeutics

Microcurrent technology has been at the forefront of the battle against aging for several decades. Since its inception in the early 70's, through today's progressive developments, celebrities and common people alike have touted microcurrent treatments as the true "fountain of youth". With a well documented origin in medical use and seemingly endless esthetic benefits, including acne healing and muscle toning, this industry staple has evolved into something of a pop culture icon with recent exposure on some of televisions most popular programs, such as Queer Eye For The Straight Guy, Oprah and the Stylist.

The science behind microcurrent
Recent studies at the University of Washington indicate that a series of microcurrent treatments can not only sculpt and contour the muscles of your face, but also increase natural collagen production by 14%, natural elastin production by a whopping 48%, and increase blood circulation by 38%. These findings are amongst the strongest proven results of any non-invasive device in the industry, and the almost immediate visual improvement in the appearance of the skin and muscle tone is without equal.

The Non-Surgical Answer: How does it work?
The microcurrent, commonly referred to as the "non-surgical lift", by definition is a very low level of electrical current. Utilizing probes or electric gloves, the aesthetician or physician can lengthen or shorten muscles via a series of contouring movements creating a toner, tighter, more youthful appearance. Results are typically visible after the first treatment. Microcurrent allows the beneficial ingredients to penetrate below the surface of the skin to enhance their effectiveness.

The average price per treatment is in the $100 range. These treatments are usually prescribed in a series of 7 - 12 treatments over a course of 60 days, with two treatments a week recommended for maximum results. Effects of microcurrent are cumulative, becoming more pronounced after each treatment.

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